:root {
  --red: #8b1525;
  --red-dark: #450a12;
  --red-mid: #b32638;
  --cream: #f5eddf;
  --paper: #fbf8f2;
  --ink: #211726;
  --gold: #c4a36a;
  --brown: #75452d;
  --brown-dark: #4a2a1d;
  --line: rgba(33, 23, 38, .15);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--paper); color: var(--ink); font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif; }
.shell { width: min(1180px, calc(100% - 48px)); margin-inline: auto; }
.nav { height: 94px; display: flex; align-items: center; justify-content: space-between; border-bottom: 1px solid var(--line); }
.brand { color: var(--ink); text-decoration: none; display: flex; align-items: center; gap: 13px; font-family: Georgia, serif; font-size: 1.08rem; letter-spacing: .02em; }
.brand img { width: 48px; height: 48px; border-radius: 50%; object-fit: cover; }
.nav-link { color: var(--red); text-decoration: none; font-size: .82rem; font-weight: 700; text-transform: uppercase; letter-spacing: .14em; }
.hero { width: 100%; max-width: none; min-height: 760px; display: flex; align-items: center; padding: 76px max(24px, calc((100vw - 1180px) / 2)) 98px; position: relative; color: white; background: var(--brown-dark) url("holiday-partner-section.png") center center / cover no-repeat; overflow: hidden; }
.hero::before { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, rgba(24,8,4,.93) 0%, rgba(104,12,26,.82) 48%, rgba(34,11,7,.38) 76%, rgba(28,8,4,.24) 100%); }
.hero-copy { position: relative; z-index: 1; max-width: 990px; }
.hero-logo { width: 78px; height: 78px; display: block; margin-bottom: 30px; border-radius: 50%; object-fit: cover; box-shadow: 0 12px 30px rgba(139, 21, 37, .18); }
.eyebrow, .section-number { margin: 0 0 22px; color: var(--brown); font-weight: 800; font-size: .75rem; text-transform: uppercase; letter-spacing: .2em; }
h1, h2 { font-family: Georgia, "Times New Roman", serif; font-weight: 400; letter-spacing: -.035em; margin: 0; }
h1 { max-width: 790px; font-size: clamp(3.3rem, 7vw, 6.9rem); line-height: .93; }
h1 em { color: #e8c987; font-weight: 400; }
.hero .eyebrow { color: #ead09b; }
.lede { max-width: 890px; margin: 34px 0 0; color: rgba(255,255,255,.88); font-family: Georgia, serif; font-size: clamp(1.16rem, 2vw, 1.42rem); line-height: 1.65; }
.brand-reach { max-width: 830px; margin: 24px 0 0; padding: 18px 22px; color: #fff6e6; background: rgba(55,5,12,.54); border-left: 3px solid #d2ad68; font-size: 1rem; line-height: 1.6; backdrop-filter: blur(4px); }
.brand-reach strong { color: #f2d794; }
.hero-actions { margin-top: 38px; display: flex; align-items: center; gap: 24px; }
.hero-actions span { color: rgba(255,255,255,.72); font-size: .82rem; }
.hero .button { color: var(--brown-dark); background: #f4e5c5; border-color: #f4e5c5; }
.hero .button:hover { background: white; border-color: white; }
.button { display: inline-flex; align-items: center; justify-content: center; padding: 16px 22px; background: var(--brown); color: white; border: 1px solid var(--brown); text-decoration: none; font-size: .82rem; font-weight: 750; letter-spacing: .04em; transition: .2s ease; }
.button:hover { background: var(--brown-dark); transform: translateY(-2px); }
.intro { padding-block: 120px; display: grid; grid-template-columns: .6fr 1.4fr; border-top: 1px solid var(--line); }
.intro h2, .campaign h2, .audience h2, .partners h2 { font-size: clamp(2.5rem, 5vw, 4.7rem); line-height: 1.02; }
.intro div > p { max-width: 720px; margin: 30px 0 0; color: #605762; font-size: 1.08rem; line-height: 1.8; }
.campaign { color: var(--cream); background: linear-gradient(135deg, var(--red-dark) 0%, #68101e 54%, var(--brown-dark) 100%); padding-block: 120px; }
.campaign-grid { display: grid; grid-template-columns: 1fr 1.1fr; gap: 9vw; }
.light { color: #d7bc87; }
.channels { display: grid; grid-template-columns: 1fr 1fr; }
.channels article { min-height: 245px; padding: 4px 28px 30px; border-left: 1px solid rgba(255,255,255,.18); }
.channels span { color: #d7bc87; font-family: Georgia, serif; font-size: .8rem; }
.channels h3 { margin: 46px 0 14px; font-family: Georgia, serif; font-weight: 400; font-size: 1.55rem; }
.channels p { margin: 0; color: rgba(245,237,223,.68); line-height: 1.65; font-size: .95rem; }
.holiday-impact { min-height: 650px; position: relative; display: flex; align-items: center; color: white; background: var(--brown-dark) url("holiday-partner-section.png") center center / cover no-repeat; overflow: hidden; }
.holiday-impact-shade { position: absolute; inset: 0; background: linear-gradient(90deg, rgba(25,10,5,.86) 0%, rgba(104,12,26,.66) 45%, rgba(25,10,5,.18) 76%, rgba(25,10,5,.08) 100%); }
.holiday-impact-content { position: relative; z-index: 1; }
.holiday-impact-content h2 { max-width: 760px; margin: 0; font-family: Georgia, "Times New Roman", serif; font-size: clamp(3rem, 6vw, 5.9rem); font-weight: 400; line-height: .98; letter-spacing: -.04em; }
.holiday-impact-content > p:not(.eyebrow) { max-width: 620px; margin: 28px 0 34px; color: rgba(255,255,255,.86); font-family: Georgia, serif; font-size: 1.2rem; line-height: 1.65; }
.holiday-eyebrow { color: #ead09b; }
.holiday-button { background: #f4e5c5; border-color: #f4e5c5; color: var(--brown-dark); }
.holiday-button:hover { background: white; border-color: white; }
.audience { display: grid; grid-template-columns: .8fr 1.2fr; gap: 9vw; align-items: center; padding-block: 130px; }
.audience-card { padding: 54px; border: 1px solid rgba(117,69,45,.28); background: #fff; box-shadow: 0 24px 80px rgba(74, 42, 29, .10); }
.stat { color: var(--red); font-family: Georgia, serif; font-size: clamp(5rem, 10vw, 8rem); letter-spacing: -.08em; line-height: .9; }
.stat-label { max-width: 310px; margin: 22px 0 0; color: #665c69; line-height: 1.55; }
.audience-copy > p:last-child { color: #605762; font-size: 1.05rem; line-height: 1.8; margin-top: 30px; }
.partners { padding-block: 120px; color: var(--cream); background: linear-gradient(135deg, var(--red) 0%, #a51c30 54%, var(--brown-dark) 100%); }
.partner-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 10vw; }
.partner-grid > div:last-child > p:first-child { margin: 4px 0 28px; font-family: Georgia, serif; font-size: 1.25rem; line-height: 1.7; color: rgba(245,237,223,.85); }
.partner-grid ul { list-style: none; padding: 0; margin: 0 0 38px; display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid rgba(255,255,255,.22); }
.partner-grid li { padding: 18px 12px 18px 0; border-bottom: 1px solid rgba(255,255,255,.22); font-size: .92rem; }
.button-light { color: var(--red); background: var(--cream); border-color: var(--cream); }
.button-light:hover { background: white; }
.contact-note { color: rgba(245,237,223,.65); font-size: .78rem; margin-top: 16px; }
footer { min-height: 150px; display: flex; align-items: center; justify-content: space-between; color: #746b76; font-size: .78rem; }
.footer-brand img { width: 38px; height: 38px; }

@media (max-width: 850px) {
  .shell { width: min(100% - 34px, 680px); }
  .nav { height: 78px; }
  .hero { padding: 64px 17px 76px; min-height: 760px; background-position: 60% center; }
  .hero::before { background: linear-gradient(90deg, rgba(24,8,4,.94) 0%, rgba(104,12,26,.84) 72%, rgba(34,11,7,.45) 100%); }
  .hero-actions { align-items: flex-start; flex-direction: column; }
  .intro, .campaign-grid, .audience, .partner-grid { grid-template-columns: 1fr; gap: 44px; }
  .intro, .campaign, .audience, .partners { padding-block: 82px; }
  .holiday-impact { min-height: 610px; background-position: 58% center; }
  .holiday-impact-shade { background: linear-gradient(90deg, rgba(25,10,5,.9) 0%, rgba(104,12,26,.74) 72%, rgba(25,10,5,.35) 100%); }
  .channels article { padding-left: 20px; }
  footer { padding-block: 34px; flex-direction: column; align-items: flex-start; gap: 18px; }
}

@media (max-width: 520px) {
  .brand span { font-size: .95rem; }
  .hero { min-height: auto; }
  h1 { font-size: clamp(3.05rem, 16vw, 4.7rem); }
  .channels, .partner-grid ul { grid-template-columns: 1fr; }
  .channels article { min-height: auto; padding-block: 26px; border-bottom: 1px solid rgba(255,255,255,.18); }
  .channels h3 { margin-top: 22px; }
  .audience-card { padding: 38px 30px; }
  .holiday-impact { min-height: 660px; background-position: 64% center; }
}

.connect { margin-top: 34px; padding-top: 26px; border-top: 1px solid rgba(255,255,255,.22); }
.connect > p { margin: 0 0 18px; color: var(--cream); font-size: 1rem; line-height: 1.6; }
.connect-buttons { display: flex; flex-wrap: wrap; gap: 12px; }
.button-outline { background: transparent; color: var(--cream); border-color: rgba(245,237,223,.6); }
.button-outline:hover { background: var(--cream); color: var(--red-dark); border-color: var(--cream); }